Industry
Fitness tech, wearables, and training industry analysis.
What Peloton's $800M Bond Deal Means for Fitness Tech
Peloton is in talks for an $800 million debut bond deal arranged by Goldman Sachs. Here's what that capital move reveals about where the fitness technology industry is heading — and what it means for lifters who care about structured programming.
What Do Apple's 2026 Health Upgrades Mean for Lifters?
Apple's biggest health push yet brings daily readiness scoring, more frequent HRV monitoring, and direct lab ordering. Here's what it actually means for structured strength training.
What Does EGYM's BioAge Update Mean for Fitness Tech?
EGYM's BioAge update and new Longevity Training program reflect a broader industry shift: fitness technology is moving beyond short-term metrics toward structured, evidence-based programming designed for long-term healthspan.
Kenso now talks to ChatGPT and Claude
Connect your Kenso account to ChatGPT or Claude and ask about your training in plain English — they'll read your data live and even build programs for you.
What Does AI-Powered Personal Training Mean for Lifters?
Hotworx joins the AI coaching wave with TrainingTrax, but what does this fitness technology trend actually mean for lifters who prioritize structured programming?
What's Driving the Workout Tracking Trend Among Lifters?
More lifters are embracing workout tracking as data reveals what actually drives progression in the gym.
Is Personal Training Dead? AI vs Human Coaching Analysis
AI coaching apps are transforming fitness, but human trainers still have unique advantages. Here's how both fit into the future of strength training.
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